搜索结果: 1-1 共查到“应用经济学 Animation”相关记录1条 . 查询时间(0.046 秒)
Assessing the Effects of Animation in Online Banner Advertising:Hierarchy of Effects Model
Animation Online Banner Advertising Effects Model
2009/12/2
The present study attempts to examine the effects of animated banner ads, as well as the moderating effects of involvement, on each stage of the hierarchy of effects model, and to explore the applicab...