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The mother’s gaze and the model child: Reading print ads for designer children’s clothing
designer children’s clothing model child
2014/10/20
This audience analysis considers how two groups of mothers, one affluent and mostly white and the other low-income and mostly of color, responded to six print ads for designer children’s clothing. I a...
Trophy Children Don’t Smile: Fashion Advertisements For Designer Children’s Clothing In Cookie Magazine
advertising facial expression fashion sex role interpersonal communication
2014/10/17
This study examines print advertising from Cookie, an up-scale American parenting magazine for affluent mothers. The ads include seven designer clothing brands: Rocawear, Baby Phat, Ralph Lauren, Dies...